Although the sway of marketing and a capable sales team can drive customers to buy, people still turn to customer service quality to make a distinction between two competing companies, according to a Gartner analyst.

In addition, the Gartner report, “Predict 2015: Weak Mobile Customer Service Is Harming Customer Engagement”, details that by 2018, 5% of all customer service claims will come from Web-connected devices. So give your company an edge and begin mapping out your mobile customer service management.

Desk

Previously branded as Assistly, Desk was acquired by Salesforce. This mobile customer service tool for Android and iOS has an intuitive self-service portal complete with a knowledge base and easy-to-use filtering system to help your agents organize, track, and quickly respond to their caseloads. Integrations with JIRA, LiveChat, MailChimp, etc. are supported too. Desk also enables you to generate reports for reviewing the issues raised by your customers.

Small businesses employing remote employees can benefit from Desk’s hourly billing for flex agents. Offering Desk’s basic features, there’s a starter plan for three agents priced at $3 per month. The standard monthly package costs $30 per agent, giving you unlimited full-time agent licenses, as well as email, Facebook, and Twitter communication options. A comprehensive comparison on Desk starter, standard, and premium plans is detailed in pdf here.

SmarterTrack

Boost your online customer helpdesk with SmarterTrack, which connects your agents with customers through multiple communication platforms such as live chat, email, knowledge base commenting feature, and community posting. SmarterTrack is compatible with most Browsers and mobile devices. It can also be integrated with Google Analytics, so you can monitor how well your customer service initiatives are faring.

You can try SmarterTrack’s free edition, which allows for one agent to have access to all the features and tools offered in the enterprise version. SmarterTrack has a starting price of $199 for two agents. An overview of SmarterTrack pricing plans can be found here.

Zopim

With a 14 day free trial period, Zopim enhances how your company addresses customer service issues via Android and iOS platforms. Your agents are given a dashboard where they have a real-time view of customer activities. Case histories, chat analytics, and visitor profiles (containing the customer’s OS, browser, referring website, and country) are among the data that your agents can readily see while assisting customer’s.

Zopim’s monthly basic plan is priced at $11.20 per agent. This plan gives you two departments for categorizing your agents, unlimited chat histories, visitor and IP address banning capability, and the ability to send files to customers. There is also a free ‘Lite’ plan which allow 1 agent and 1 concurrent chat. Zopim’s complete pricing scheme for its various monthly plans is available here.

ClickDesk

ClickDesk is a richly featured mobile customer service software platform that also doubles as a multi-platform helpdesk with built-in analytics. With ClickDesk, your agents can chat with customers within the user interfaces of Google Talk and Skype, in case a customer prefers to interact through these platforms.

Like SmarterTrack, ClickDesk has a free starter plan for one agent. Try it to see the many available customer service tools on offer. Complete with video chat capability, ClickDesk’s Pro monthly plan is priced at $21.99 per agent. The full pricing options can be found at clickdesk.com/pricing.

ZenDesk

Zendesk integrates with popular digital business tools like Salesforce and JIRA. It enables you to set up and manage a community where your customers can post their comments and answer surveys. Other Zendesk features include a knowledge base self-service portal, a centralized email ticketing system, and reporting tools.

There’s a basic monthly starter plan that costs $1 per agent. You can also opt for the regular plan priced at $25 per agent. A detailed listing of prices and features for ZenDesk’s different plans is available at zendesk.com/product/pricing.